Nielsen DMA rankings 2022 pdf Download: The Nielsen DMA (Designated Market Area) rankings are a way of measuring television viewership in the United States by dividing the country into 210 different regions or markets. These rankings are based on the number of households that own televisions in each market.
Nielsen dma rankings 2022 pdf Download
As of my knowledge cutoff in 2021, the most recent Nielsen DMA rankings available are for the 2020-2021 television season, and are as follows:
- New York
- Los Angeles
- Chicago
- Philadelphia
- Dallas-Ft. Worth
- San Francisco-Oakland-San Jose
- Washington, DC (Hagerstown)
- Houston
- Boston (Manchester)
- Atlanta
- Phoenix (Prescott)
- Seattle-Tacoma
- Tampa-St. Petersburg (Sarasota)
- Detroit
- Minneapolis-St. Paul
- Miami-Ft. Lauderdale
- Denver
- Orlando-Daytona Beach-Melbourne
- Cleveland-Akron (Canton)
- Sacramento-Stockton-Modesto
Please note that these rankings can change over time and that more recent rankings may be available.
What are Nielsen DMA rankings?
Nielsen DMA rankings are a way of measuring the size of a television market in the United States. They are based on the number of households that are within a particular geographic area and have access to the same television and radio stations.
Why do Nielsen DMA rankings matter?
Nielsen DMA rankings are important because they allow media professionals to target specific audiences. They help media buyers and advertisers make informed decisions about where to spend their advertising dollars and which markets to target. They also help content creators understand their audience and create content that resonates with them.
Understanding the 2022 Nielsen DMA Rankings PDF
In this section, we will explore the 2022 Nielsen DMA rankings PDF and explain how to use it to your advantage. We will cover the basics of the report, including what it contains and how it is organized.
What is the 2022 Nielsen DMA Rankings PDF?
The 2022 Nielsen DMA rankings PDF is a report that lists the top television markets in the United States. It ranks markets by the number of television households within each market.
How is the 2022 Nielsen DMA Rankings PDF organized?
The 2022 Nielsen DMA rankings PDF is organized by market size. It lists the top 210 television markets in the United States, starting with the largest market (New York) and ending with the smallest (Glendive, MT).
The report is divided into several sections, including:
- Rank: The ranking of each market by size.
- Market Name: The name of the market.
- TV Households: The number of television households within the market.
- % of US: The percentage of U.S. households that are within the market.
How can you use the 2022 Nielsen DMA Rankings PDF?
Media professionals can use the 2022 Nielsen DMA rankings PDF in several ways. Advertisers can use the report to identify which markets to target based on the size of the market and the percentage of U.S. households that are within the market. Content creators can use the report to understand their audience and create content that resonates with them.
Key Takeaways
In this section, we will summarize the key takeaways from the article. We will remind readers of the importance of Nielsen DMA rankings and how they can use the 2022 Nielsen DMA rankings PDF to their advantage.
DMA rankings are important tools for media professionals.
- The 2022 Nielsen DMA rankings PDF lists the top television markets in the United States.
- The report is organized by market size and contains information on the number of television households within each market.
- Media professionals can use the report to make informed decisions about where to spend their advertising dollars and which markets to target.
Conclusion:
The Nielsen DMA (Designated Market Area) rankings are a way of measuring television viewership in the United States by dividing the country into 210 different regions or markets based on the number of households that own televisions in each market. The rankings are updated periodically, and the most recent available rankings as of my knowledge cutoff in 2021 are for the 2020-2021 television season. The top 20 markets in the rankings include cities such as New York, Los Angeles, Chicago, Philadelphia, and Dallas-Ft. Worth, and San Francisco-Oakland-San Jose, among others. It is important to note that these rankings can change over time as television viewership patterns evolve.
FAQ:
What is Nielsen DMA ranking?
DMA ranking is a way of measuring television viewership in the United States by dividing the country into 210 different regions or markets based on the number of households that own televisions in each market.
How are Nielsen DMA rankings determined?
The determined based on the number of television households in each designated market area (DMA).
What are the top Nielsen DMA markets?
As of my knowledge cutoff in 2021, the top Nielsen DMA markets include New York, Los Angeles, Chicago, Philadelphia, and Dallas-Ft. Worth, San Francisco-Oakland-San Jose, Washington, DC (Hagerstown), Houston, Boston (Manchester), and Atlanta, among others.
How often are Nielsen DMA rankings updated?
DMA rankings are updated periodically, but the frequency of updates can vary.
Why are Nielsen DMA rankings important?
DMA rankings are important for advertisers, TV networks, and media companies because they provide insights into television viewership patterns in different regions or markets, which can inform advertising strategies, programming decisions, and content distribution.
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